vendredi 5 septembre 2014

How To Increase Your Traffic & Sales

By Joseph Stan


Many business owners and companies are focusing on internet marketing to attract new customers. With the popularity of social media sites like YouTube, Facebook and Twitter is easy to see why even big companies are spending millions in advertising online. You don't have to be a big company to take advantage of this trend, in fact you should be using these tools already to market your brand and business.

Creating your website is only the first step, but is also an important piece of your business because this is where most of your visitors will make the decision to become a customer. The design of your site is also important, try to avoid flashy designs or websites with messy structures. Your site needs to be clean and easy to navigate for your visitors, that way they don't get lost or confused.

When it comes to tips and strategies to promote products on your site there are many you can use. Banner advertising is one of the most popular ones. There's also product reviews and content generation. It's important you understand that no technique is exact, in fact depending on what type of business you have the strategies will change. Testing is something you must learn to do with your business to find the most profitable strategies to sell your products.

A well organized website will make the process of researching, reviewing and purchasing your products and services via your website a lot easier. You can split test designs, banners and even sales pages from your site to see which ones get higher conversions. You can also use a lot of free tools to help you understand your website and visitors. Free tools like Google Analytics will make your life a lot easier because all the info you might need will be available in there.

There's no need to be confused with what you need to do. Start with a simple plan, build your site and optimized as best as possible. Test different aspects of your site with a small amount of traffic and once you find a good conversion rate simply scale up and profit. The trick is testing, analyzing and implementing. Hopefully the information in this article can help you achieve the level of success you are looking for.




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