Walmart is the largest retailer in the world and is always looking for new opportunities to reach out to a wider audience. The new app released by Walmart is called Savings Catcher and is designed to help users find the lowest prices available. Instead of providing users with shopping options, the app compares prices after users are done shopping.
It's not really an application in the true sense of the word, as it does require users to enter their online receipt information to complete the process. The actual value of this mobile app is that it tackles an issue that has long been a problem which is people not wanting to sign up for a rewards program. If they do, people will forget to bring the cards with them, or they will simply have to enter their phone number to get the cost savings.
An app for a store is a really good thing because it gets people always aware of what is on sale and where they can get a deal. If the app has notifications, even better. It can really be on top of letting people know what to shop for.
Users can check their Savings Catcher balance through the app and redeem the savings for a gift card. An eGift Card is issued and can be used online or in Walmart stores. The Savings Catcher program can also be access on the Walmart websites for users who do not wish to download the app.
So how this all comes together is that if people are purchasing something at Wal-Mart, the information about what they have purchased, when they purchased it, and all of the other data that goes with that is now actually conveyed into a software program related to the app that is being used. This gives Wal-Mart all of the information that it needs to understand your buying habits, and in doing so, provide you with a better shopping experience and discounts on the things that you actually want, not just coupons on whatever they happen to want to sell at a lower price.
It is very common for larger corporations to come out with new applications that can be used on smart phones used by consumers. Some of the applications are very innovative, yet it is sometimes the simple apps that make all the difference in the world. If you have ever signed up for a card for a particular store that you shop at on a regular basis, this is what you scan while you are paying for your groceries or merchandise in order to get the discounts that only members have access to. The difficulty with this type of system is that people sometimes forget their cards, and they will have to enter in a phone number to get the lower prices. What is really missing, however, is an understanding of what the customer is buying, when they are buying it, and how to relate this to technology that can identify patterns.
It's not really an application in the true sense of the word, as it does require users to enter their online receipt information to complete the process. The actual value of this mobile app is that it tackles an issue that has long been a problem which is people not wanting to sign up for a rewards program. If they do, people will forget to bring the cards with them, or they will simply have to enter their phone number to get the cost savings.
An app for a store is a really good thing because it gets people always aware of what is on sale and where they can get a deal. If the app has notifications, even better. It can really be on top of letting people know what to shop for.
Users can check their Savings Catcher balance through the app and redeem the savings for a gift card. An eGift Card is issued and can be used online or in Walmart stores. The Savings Catcher program can also be access on the Walmart websites for users who do not wish to download the app.
So how this all comes together is that if people are purchasing something at Wal-Mart, the information about what they have purchased, when they purchased it, and all of the other data that goes with that is now actually conveyed into a software program related to the app that is being used. This gives Wal-Mart all of the information that it needs to understand your buying habits, and in doing so, provide you with a better shopping experience and discounts on the things that you actually want, not just coupons on whatever they happen to want to sell at a lower price.
It is very common for larger corporations to come out with new applications that can be used on smart phones used by consumers. Some of the applications are very innovative, yet it is sometimes the simple apps that make all the difference in the world. If you have ever signed up for a card for a particular store that you shop at on a regular basis, this is what you scan while you are paying for your groceries or merchandise in order to get the discounts that only members have access to. The difficulty with this type of system is that people sometimes forget their cards, and they will have to enter in a phone number to get the lower prices. What is really missing, however, is an understanding of what the customer is buying, when they are buying it, and how to relate this to technology that can identify patterns.
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