jeudi 21 juin 2018

Long Island SEO: 4 Things To Know About Video

By Arthur Williams


Video is, without question, one of the greatest forms of content in the world. It engrosses people in a way that other content simply cannot, which is why it makes sense for those in Long Island SEO to utilize it. In fact, it's not far-fetched to assume that it will help you rank on a variety of search engines. Here are 4 things to know about video so that you not only better understand said form of media, but know how to get the most from it.

According to reputable firms like fishbat, YouTube is one of the top-performing social media platforms in the world. Not only is it the world's largest video streaming site, but it's also designed with networking capabilities in mind. What this means is that not only will you be able to use YouTube to watch your favorite videos, but connect with like-minded people in the process. This goes a long way in terms of Long Island SEO and business in general.

You should also know that more than half of all people watch online videos. Seeing as how this type of content is routinely shared on social media, this should come as no surprise. Not only does video engage those in younger demographics, but older generations as well. For many, it's easier to consume content through video than any other form of media. Ergo, the validity of this statistic is easy to understand.

Furthermore, the best videos tend to be short in length. While you don't want your content to be too short, you should be mindful if it starts to drag, as this will have a negative impact on how users consume your content. You should also hone in on certain genres, as some perform better than others. If you can produce educational videos that are snappy in length, you'll be amazed by how much attention they'll drive. Anyone that's experienced in this type of content creation will agree.

Lastly, were you aware of the SEO impact that online video content can have? The actual video content may not have a great impact, which is where descriptions come into play. Not only are descriptions meant to summarize the content, but they can be used to bolster one's rankings on search engines. This is done through a combination of keyword and hyperlink implementation. When the right terms and links are included, rankings will improve.




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