In August of 2017, Reddit released its own video platform. It wasn't until recently that the social network in question announced that it passed 1 billion native video views per month. To say that this is a success would be an understatement, not only for Reddit itself, but users and businesses as well. When it comes to the latter, videos on this platform can lead to Long Island advertising success. Here is what you should know about creating your own.
One of the best ways to create high-quality Reddit videos is by keeping them short. It's important to note that the attention span of the average user is only so long, which means that getting the word out quickly is vital. If you can keep your videos to under 5 minutes in length - and one can argue that even this length is pushing it - you're likely to see better performance. Reputable firms such as fishbat will say the same.
Second, understand your core audience. It's possible for your videos to fail if they lack an understanding of who they're trying to appeal to. Not only should the language appeal to them, but the content must be relevant to their interests as well. If you develop content with the sole purpose of promoting products, said content will be unlikely to perform at the level that you expect. Simply put, your audience matters.
One can argue that the most important factor regarding Reddit videos is their ability to elicit conversation. After all, Reddit is, at its core, a social media platform. If content doesn't encourage others to speak, its value won't be as high. For example, if you publish a video discussing technology, you should want others to speak about the developments that they either plan or would like to see come to fruition. On social media, conversation is essential.
For those that are new to Reddit, but would like to make it part of their business strategies, understand that content goes a long way. This is especially true when it comes to video, as you can clearly see. Whether it can surpass YouTube as a video streaming platform, though, remains to be seen. YouTube maintains the majority of the market share, but this doesn't mean that Reddit can't serve as another useful tool. If anything, this will further boost your reach.
One of the best ways to create high-quality Reddit videos is by keeping them short. It's important to note that the attention span of the average user is only so long, which means that getting the word out quickly is vital. If you can keep your videos to under 5 minutes in length - and one can argue that even this length is pushing it - you're likely to see better performance. Reputable firms such as fishbat will say the same.
Second, understand your core audience. It's possible for your videos to fail if they lack an understanding of who they're trying to appeal to. Not only should the language appeal to them, but the content must be relevant to their interests as well. If you develop content with the sole purpose of promoting products, said content will be unlikely to perform at the level that you expect. Simply put, your audience matters.
One can argue that the most important factor regarding Reddit videos is their ability to elicit conversation. After all, Reddit is, at its core, a social media platform. If content doesn't encourage others to speak, its value won't be as high. For example, if you publish a video discussing technology, you should want others to speak about the developments that they either plan or would like to see come to fruition. On social media, conversation is essential.
For those that are new to Reddit, but would like to make it part of their business strategies, understand that content goes a long way. This is especially true when it comes to video, as you can clearly see. Whether it can surpass YouTube as a video streaming platform, though, remains to be seen. YouTube maintains the majority of the market share, but this doesn't mean that Reddit can't serve as another useful tool. If anything, this will further boost your reach.
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