The Ottawa-based Shopify is one of the biggest ecommerce platforms in the world. It can be used to sell a variety of products, ranging from clothes to beauty products, and the fact that it's used by small and large businesses alike can't be denied. For those that are new to this service, it may be tough to generate traffic. Believe it or not, this may come down to a lack of search engine optimization. To bolster your Shopify store, follow these Long Island SEO do's and don'ts.
DO keyword research to develop an understanding of your Long Island SEO strategy. Keyword research will allow you to determine how your content should be created. When certain terms are used often enough, provided they flow with the copy they're implemented into, ranks improve. The same can be said for Shopify stores, so focus on terms that relate to your products and store itself. This will provide the best start that names such as www.fishbat.com can approve of.
DON'T overlook content creation on a routine basis. After all, if you're going to see success from an SEO standpoint, it's important for a steady stream of content to be seen. Your Shopify store practically hinges on this, as it will help with rankings and consumer interest. The more content you produce, the more interest you create. For those that are new to this ecommerce platform, this is especially worth noting.
DO make customer reviews as visible as possible. There are many reasons for this, even outside of SEO. When a potential buyer sees reviews that previous customers left, it makes them more comfortable about the purchases they'll make. It also goes a long way with content creation, as discussed earlier. If you include solid reviews that touch upon the many aspects of your business, it will greatly benefit your Shopify store.
DON'T forget about the built-in features of Shopify. While there are crafty practices you can use to bolster your search engine results, Shopify has built-in features that makes SEO easier. Did you know that, with this platform, you can edit your tags, descriptions, and URLs? What this means is that you can modify them so that they're more search engine-friendly. This will make getting your online store found that much easier.
DO keyword research to develop an understanding of your Long Island SEO strategy. Keyword research will allow you to determine how your content should be created. When certain terms are used often enough, provided they flow with the copy they're implemented into, ranks improve. The same can be said for Shopify stores, so focus on terms that relate to your products and store itself. This will provide the best start that names such as www.fishbat.com can approve of.
DON'T overlook content creation on a routine basis. After all, if you're going to see success from an SEO standpoint, it's important for a steady stream of content to be seen. Your Shopify store practically hinges on this, as it will help with rankings and consumer interest. The more content you produce, the more interest you create. For those that are new to this ecommerce platform, this is especially worth noting.
DO make customer reviews as visible as possible. There are many reasons for this, even outside of SEO. When a potential buyer sees reviews that previous customers left, it makes them more comfortable about the purchases they'll make. It also goes a long way with content creation, as discussed earlier. If you include solid reviews that touch upon the many aspects of your business, it will greatly benefit your Shopify store.
DON'T forget about the built-in features of Shopify. While there are crafty practices you can use to bolster your search engine results, Shopify has built-in features that makes SEO easier. Did you know that, with this platform, you can edit your tags, descriptions, and URLs? What this means is that you can modify them so that they're more search engine-friendly. This will make getting your online store found that much easier.