mercredi 28 juin 2017

3 Things Long Island Advertising Agencies Can Learn From WWE

By Rob Sutter

Without question, World Wrestling Entertainment is the largest company that specializes in pro wrestling. However, many people tend to overlook just how active the company is from a digital standpoint. Its social media activity is just the tip of the iceberg. If Long Island advertising agencies wish to better themselves in the long term, here are 3 lessons that they would be wise to take away from WWE.

To start off, WWE is active on social media in terms of content sharing. For example, by looking at their official Facebook, you'll see that they consistently post content for wrestling fans to enjoy. Some examples include videos from past events and the latest news articles. There is a steady stream of material to be consumed. Content is essential, not only for large promotions like WWE but reputable marketing agencies such as fishbat, too.

It's also worth noting the importance of different content sharing methods. For example, the WWE Network is immensely popular with wrestling fans due to the amount of value in place. It shows that social media just one of many vehicles that businesses can use to target consumers. If you don't broaden your horizons in this respect, you run the risk of leaving money on the table.

Finally, every Long Island advertising agency should be mindful of how WWE constantly keeps things exciting with twists and turns. In pro wrestling, storylines always move forward, which adds new wrinkles in the process. Not only does this keep viewers engaged, but it helps the overall brand too. For those that are just getting started in the marketing world, don't settle in one place for too long. Constantly improve yourself so that interest in your brand stays high.

These are just 3 reasons why Long Island advertising agencies would be wise to take notes from WWE. Digital media is huge in this day and age, as everyone is active on social media platforms. Why wouldn't you want to take advantage of these to develop your business? It's important to know how these platforms, as well as other services, work. WWE has proven itself as a digital powerhouse and it's a status that can't be ignored.

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