mardi 30 mai 2017

Reputation Management Do's & Don'ts From Long Island SEO Companies

By Robert Sutter

If you're a business owner, chances are that you have engaged in some level of reputation management. Perhaps you've addressed the concerns of a customer, or maybe you've been focused on responding to reviews. Whatever the case may be, it's important to understand the do's & don'ts of reputation management. In order to help your business, here are just a few that Long Island SEO companies will be able to tell you about.

DO know that honesty is the best policy. It might sound cliche, but cliches are known for being rooted in truth. When someone is told a lie, there's a good chance that this person will be able to see through it. Reputable authorities like will be able to agree, so it's important to focus on telling the truth. By doing so, you will be able to exercise reputation management in the best fashion.

DON'T forget about professionalism. To frame this, let's say that you click onto Yelp and see a negative review about your business. While your first inclination may be to respond to it, you must do so with a sense of professionalism in place. By doing so, you'll be able to maintain your business' reputation, not to mention potentially sway the reviewer's mindset in a more positive direction. The more professional you are, the better you'll be at maintaining your reputation management efforts.

DO take advantage of social media. Did you know that your social media presence can help bolster your reputation? It doesn't matter if you're partial to Facebook, Twitter or some other platform entirely; social media activity goes a long way. When you're able to conduct yourself well on the platforms in question, it will reflect well on your business. Without social media, you may not be able to get the most out of reputation management.

DON'T ignore this problem for too long. Perhaps the most important rule regarding reputation management is to never let this problem go ignored. You may not think that a single negative review will do much, but you'd be surprised by how much of a difference this can make. If a score on a star scale isn't close to five, the average person might be hesitant to use the company's products and services. The sooner you focus on reputation management, the better off you'll be.

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